As more and more Americans get serious about healthy eating, many of them are moving away from sugary drinks and caffeine and looking to juices to quench their thirst.
The facts don’t lie. In 2015, Americans consumed 6.6 gallons of juices per capita. According to MyPlate.gov, one four-ounce serving of 100 percent fruit juice is equivalent to one serving of fruit and pure fruit juices are filled with the same nutrients found in whole fruit.
If that isn’t enough to highlight the benefits of drinking juice, consider these facts:
- The Dietary Guidelines for Americans recommend several cups of fruits and vegetables per day, but roughly 70 percent of Americans don’t meet those recommendations.
- Those same guidelines state that an intake of at least 2.5 cups of fruits and vegetables per day is associated with a reduced risk of cardiovascular disease, including stroke and heart attack.
- A 100 mL serving of 100 percent orange juice contains just 47 calories as well as vitamin C, vitamin A, potassium, fiber and many other vitamins and minerals.
- In addition, orange juice is an excellent and popular source of vitamin C, which has long since been lauded for it’s healing properties. A single serving of orange juice contains more than 200 percent of the vitamin C a body requires in a day.
- An eight-ounce cup of unsweetened pineapple juice contains 130 calories, 33 mg of calcium and 30 mg of magnesium. It also contains bromelain, which helps reduce swelling and bruising associated with sports injuries.
- Apples are the number one fruit of choice for Americans. In 2015, apple juice consumption totaled 1.6 gallons per person, with fresh apple consumption totaling 10.7 per person.
So what do all these facts mean? They show that juices are popular and that popularity has given rise to a continued popularity of juice bars. This popularity is especially high among millennials. In a 2016 Trend Insight Report from Fona International, 40 percent of them indicated that they are bored with standard fruit and juice flavors. Brands and businesses that offer customized products and unique flavors will be able to grab the attention of this key demographic.
If you’re a juice fan and want to take advantage of the growing juice trend, here are some tips for running your own juice bar:
- Have a Plan: Behind every successful business there is a successful business plan. If you’re going to start your own juice bar, it’s important to include variables like supplies, market, funding and expectations for growth in your plan. Also keep in mind that it helps to have an effective marketing plan, especially if you’re opening your juice bar in a market where there may already be some competition.
- Get Good Equipment: To bring in customers, you need to have a great product and you can’t have a great product without the right type of equipment. Do some research and invest in a high quality commercial juicer machine, a sugar cane press, an automatic juice, a wheatgrass juice extractor or whatever other juice bar equipment you think you might need.
- Know Your Market: Juice bars are very popular, but if you’re opening one in a big city, chances are good you won’t be the only one in town. Set yourself apart with a unique menu and unique juice flavors. Do research on competitors as well and find out what makes them successful.
One way to set yourself apart in terms of juice flavors is with wheatgrass juice. There are many benefits of wheatgrass including the fact that it is an excellent source of chlorophyll and is packed full of vitamins and minerals.
To make a recipe with wheatgrass juice, first you have to go about extracting wheatgrass juice. Extracting wheatgrass juice is best done in a blender, but extracting wheatgrass juice can also be done in a juicer.
Once you’re done extracting wheatgrass juice, there are plenty of delicious juice recipes you can use to blend wheatgrass juice together with natural juice flavors and set your juice bar apart from the competition.